BAND App – World’s Best Leader
To help BAND—a group communication and private social media app—grow its user base, we leaned into fandom with an Office-inspired parody targeting group leaders. The reward: a BAND-branded, Michael Scott inspired “World’s Best Leader” mug. The payoff: nearly 900% more signups than the brand’s top prior campaign, with only a 120% increase in spend.
Download the app to communicate better and receive your free gift. ☕
Paid Social Targeted Audiences
In addition to the main collage, we created six shorter variations—each tailored to a specific audience: cheer coaches, sports coaches, school principals, band directors, scout leaders, and small business managers.
Schedule events, send announcements, organize teams, and communicate better with BAND.
Social Carousel Ad
Download the app to schedule, organize, and communicate better and receive your free gift. ☕
