PayPal 

Digital and social messaging for both PayPal's consumer and merchant-focused accounts.

 

2016 Super Bowl Twitter - "New Money"

After launching its "New Money" campaign with a Super Bowl TV spot, PayPal asked us to continue the game-time conversation in a fun, relevant way (with the added challenge of never referencing “Super Bowl” or any NFL teams, players, intellectual property).

After a Denver Broncos Touchdown
After a Carolina Panthers Touchdown
Post-spot link to Skittles-realted products sold by PayPal merchants
Money-dropped fans who tweeted about running out of food
 

Social

Communications marketing and creative campaigns for Facebook and Twitter.

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Snapchat Filters - Outside Lands Music Festival 2017

To help promote PayPal's arcade-themed experiential tent at OTL, we created some radical Snapchat filters.

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Back to School Promotion

 

PayPal Holiday Guide 2016

When your creative agency is also a multi-national PR firm, you sometimes get asked to create a 2,000-odd word Holiday Guide for clients to give to journalists. At least, in my experience you do. (Scroll through images if you enjoy longer form product copy—or click on image to open larger view in new window.)