Delivered digital and social messaging for both PayPal's consumer and merchant focused accounts.
2016 Super Bowl Twitter - "New Money"
After launching its "New Money" campaign with a Super Bowl TV spot, PayPal asked us to continue the game-time conversation in a fun, relevant way, while their legal team constantly reminded us of copyright restrictions. Our executions alluded to, but never mentioned, anything NFL or Super Bowl, yet still earned PayPal a huge piece of the day's online chatter.
Communications marketing and creative campaigns for Facebook and Twitter.
Back to School Promotion
PayPal Holiday Guide 2016
When your creative agency is also a multi-national PR firm, you sometimes get asked to create a 2,000-odd word Holiday Guide for clients to give to journalists. At least, in my experience you do. (Click if you enjoy long form copy.)